A1 Party Rentals

A1 Party Rentals rents tents, tables, chairs and event equipment for weddings, corporate events and private parties, from its base in Abbotsford, BC. It has a new logo.

A virus was affecting the A1 Party Rentals website, and the previous marketing provider had spent more than 6 months on it without fixing it completely. The Google Ads campaign had also been disabled, so a business that depends on people searching before an event was losing a main source of enquiries. A1 needed the website cleaned properly, its advertising restored, and everything around them fixed and optimized, so that it could get back to results better than before, and move on to a new website and a new logo.

People planning a wedding, a corporate event or a backyard party usually search for rentals by item and by town, often well before the date. They compare what is available, how delivery works and how quickly they can get a quote. A website with a security problem loses that trust at once, and paid search campaigns can stop running when a site is unsafe, so security and advertising are closely tied in this trade.

What they needed

• Remove the virus affecting the website for good
• Get the disabled Google Ads campaign running again
• Get results back to better than before

What we did

• Removed the virus affecting the website, after the previous marketing provider spent more than 6 months on it without fixing it completely
• Fixed and re-enabled the disabled Google Ads campaign
• Fixed and optimized everything around them
• A new website, now in progress

Results

• Results became better than before the virus.
• More than 800% ROI.
• More than a 4% traffic increase.
• More results from the surrounding agencies.
• A new website is in progress, and the business has a new logo.