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CASE STUDY 19 · JUNK REMOVAL

Trash B Gone Junk Removal

LOCATION
Abbotsford, BC · Fraser Valley
DURATION
Ongoing
CAMPAIGN
Website redesign, marketing strategy and full marketing management.

Project highlights

What we delivered

  • A new website with a page for every service, from garage cleanouts to demolition and blackberry removal
  • Service pages for each Fraser Valley town they serve
  • Photo quote requests, so customers can show the job before booking
  • Marketing strategy and ongoing management of all marketing channels
A Trash B Gone Junk Removal crew member walking to a cleanup job beside the company's branded truck.
  • Two Trash B Gone crew members in hi-vis vests carrying a bulky item to the company's branded truck outside an office building.
  • A Trash B Gone crew member carrying lumber across a cleared lot to the company's branded truck during a demolition cleanup.
  • A Trash B Gone junk removal truck parked at a curb beside an old armchair and a mattress waiting to be hauled away.
THE CLIENT

Trash B Gone is a junk removal, demolition and property cleanup company based in Abbotsford, serving Chilliwack, Mission, Langley, Maple Ridge and Surrey.

THE CHALLENGE

Trash B Gone handles junk removal, demolition and property cleanup from its base in Abbotsford, with customers in Chilliwack, Mission, Langley, Maple Ridge and Surrey. The owner wanted a modern website that brings in bookings, with a page for every service and every town the company covers. Quote requests needed to be quick to send from a phone, since that is where many people start when they have a load to clear. The company also wanted one partner to take on all of its marketing, so the website and the channels around it would be run as a single plan.

THE INDUSTRY

Junk removal is usually booked when a deadline is close: a move, a renovation, an estate cleanout or a yard that has got away from someone. People search for a service in their own town, scan the map results and contact the first few companies that seem clear about what they haul and how they price. Because the cost often depends on the size of the load, an easy way to send photos and get a quote can decide whether a lead becomes a booking.

What they needed

  • A modern website that brings in bookings
  • A page for every service and every town they cover
  • Quote requests that are quick to send from a phone
  • One partner to run all marketing

What we did

  • A new website with a page for every service, from garage cleanouts to demolition and blackberry removal
  • Service pages for each Fraser Valley town they serve
  • Photo quote requests, so customers can show the job before booking
  • Marketing strategy and ongoing management of all marketing channels

Results

  • The new website is built and in final review with the owner before launch.
  • Results will be added after a full reporting period.
New website in review: results pending.No two businesses start from the same place, so your results will vary.
HOW WE WORK

How we tackled it.

OUR PROCESS →
  1. 01

    Discover

    We review your site, search presence, ads and nearby competitors, then show you what helps and what holds you back.

  2. 02

    Plan

    A written plan covering where to show up, what to spend and the numbers we will be measured on.

  3. 03

    Create & launch

    Designers, developers, writers and ad managers on one team, working from our Abbotsford studio.

  4. 04

    Measure & grow

    Regular reports and steady tuning, so your budget keeps shifting toward what brings in customers.

PROBLEMS COMMON IN THIS INDUSTRY

Challenges we see
in Home & local services

See this industry →
  1. 01

    The same three competitors always appear on the Google map.

    WHAT WE DO ABOUT ITWe tidy your Google profile, add service-area pages for Abbotsford, Mission and Chilliwack, and collect job-site reviews that lift your place on the map.
  2. 02

    Calls come in while I’m on a roof, and nobody rings back in time.

    WHAT WE DO ABOUT ITCall tracking, instant text alerts for form leads and an automatic reply that books the callback before a rival does.
  3. 03

    Fall rain brings leaks and clogged drains, then January goes quiet.

    WHAT WE DO ABOUT ITA year plan that pairs rainy-season repairs with off-season tune-ups, maintenance plans and spring bookings.
  4. 04

    Some of the clicks I pay for come from towns I don’t drive to.

    WHAT WE DO ABOUT ITRadius and postal-code targeting, negative keywords and Local Services Ads limited to the areas you actually serve.

LET’S TALK

Want a result
like this?

Let us know where you want to grow. Within one business day a strategist sends back clear next steps, and there is no obligation.

+1 (604) 800-3883(604) 800-3883 Start a project